UX | UI
Optimizar online visibility for CC Adicciones
The project focused on information architecture, enhancing user experience, and visual appeal.
Company
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Challenge
With so much information that the brand wants to convey, it’s essential to filter and prioritize the most relevant content. This ensures users have a clearer understanding and can make quicker decisions.
Solution
The relevant information was analyzed, organized, and compiled with the users in mind. Focusing on the buyer personas, the content was centered around two key attributes that set us apart from the competition: the clinic and the treatment method, while also highlighting the primary benefits for patients, balancing them equally.